Why Relationships Matter
By Jim Prevor Originally printed in September, 2016 [with some editing to account for changes over time.] What have we learned in publishing Produce Business… Read More
By Jim Prevor Originally printed in September, 2016 [with some editing to account for changes over time.] What have we learned in publishing Produce Business… Read More
By Jim Prevor, ORIGINALLY PRINTED IN SEPTEMBER 2011 Back when the French had kings, they used to say, “Le Roi est mort. Vive le Roi!”… Read More
ORIGINALLY PRINTED IN FEBRUARY 2012 In urban areas across the country, independent retailers are booming, often filling spaces vacated by conventional chain stores. Many of… Read More
BY JIM PREVOR, ORIGINALLY PRINTED IN MAY 2000 My phone has been ringing recently. It seems that a large supermarket chain recently sent letters to… Read More
BY JIM PREVOR, ORIGINALLY PRINTED IN JULY 1989 There is something peculiar about branded produce and consumer advertising. It seems that, despite all the advertising… Read More
BY JIM PREVOR, ORIGINALLY PRINTED IN NOVEMBER 2015 Public policy decisions must depend on more than idiosyncrasy. They must depend on a good understanding of… Read More
By Jim Prevor (Originally published in October 1999) I I’ve taken this subway line since I was a boy.Mom would take me to school.She said,… Read More
Originally printed in the September 2022 issue of Produce Business. As consumers keep a tighter grip on their real and digital wallets, they are also… Read More
Originally printed in the September 2022 issue of Produce Business. The decision to merge the Produce for Better Health Foundation (PBH) with the International Fresh… Read More
By Anne-Marie Roerink Life has been a rollercoaster ride for more than two years. At the onset of the pandemic, consumers focused on comfort food,… Read More