SAVVY Wholesalers REMAIN ‘Eyes And Ears’ OF CUSTOMERS
Originally printed in the March 2019 issue of Produce Business. In an age of consolidation, diversifying is the new path to survival and success. Through… Read More
Articles by Bob Johnson
Mandarins: The Cute Little Fruit That Means Business
Originally printed in the February 2019 issue of Produce Business. Growth of the easy-peelers has been staggering, and it’s still growing. Mandarins bring a bit… Read More
Specialty Citrus Offers Unique Selling Opportunities
Originally printed in the January 2019 issue of Produce Business. New and exciting varieties, including Sumos and large tangerines, can lure consumers. A California grower-shipper… Read More
TEXAS PRODUCE: Many Things to Many People
Originally printed in the December 2018 issue of Produce Business. Lone Star State wears many hats, from global hub to farm stand down the road…. Read More
Build Your Citrus Portfolio
Originally printed in the November 2018 issue of Produce Business. From Sumos to Pummelos, different varieties open huge opportunities for retailers. Oranges are still king… Read More
AVOCADOS FROM MEXICO: (ALMOST) ALWAYS IN SEASON
Originally printed in the November 2018 issue of Produce Business. Extraordinary merchandising boosts this versatile fruit. Few produce commodities have taken off in recent years… Read More
Cardenas Markets Has Big Goals
Originally printed in the October 2018 issue of Produce Business. Hispanic chain hopes to become national name. Los Angeles is fertile ground for the birth… Read More
Los Angeles: Produce Sourced From All Over the World
Originally printed in the October 2018 issue of Produce Business. ‘City of angels’ boasts fruits and vegetables as diverse as its people. Los Angeles native… Read More
PRODUCE PACKAGING: A Window To The Product
Originally printed in the October 2018 issue of Produce Business. Myriad factors can influence consumers, including color, branding and price. The package may have the… Read More
Changing Shape And Size Of Potato Category
Originally printed in the September 2018 issue of Produce Business. Smaller and specialty varieties earn shelf space. Potatoes may be as familiar as just about… Read More