Ocean Mist Farms

Be an Artichoke Adventurer Objective: To generate consumer awareness for Ocean Mist Farms artichokes; engage shoppers, artichoke club members and retailers nationwide; prompt purchase; increase… Read More

National Mango Board

Scoring Mangoooals for the Win! Objective: To increase mango consumption and strengthen consumer education to break some of the main barriers of mango purchase awareness,… Read More

Litehouse Foods

Holidazzle Winter Campaign 2015 Objective: Capture consumers’ attention for Simply Artisan Reserve Cheeses, Litehouse Dressings and Dips, as well as Cheese & Herbs with holiday-themed… Read More

Idaho Potato Commission

The Return of the Idaho Potato Field Force Objectives: The trade initiative aimed to increase retailer support for Idaho potatoes, thus driving volume and growing… Read More

Cranberry Marketing Committee

Cranberry Friendsgiving Photo Contest Social Media Campaign Objectives: To reach the Millennial audience and drive cranberry consumption, the Cranberry Marketing Committee launched a strategic social… Read More

Columbia Marketing International

I’m Perfect Program Objectives: Columbia Marketing International’s (CMI) imperfect fruit program was designed to make imperfect fruit available to consumers and retailers that are more… Read More

California Avocado Commission

#BigGameAdd Objectives: Encourage retailers to be a part of Super Bowl “buzz” without the enormous expense of advertising. Garner significant awareness of and engagement with… Read More