The Calculating Consumer
Inflation & fresh produce: How are retailers and restaurants — and consumers — responding? Originally printed in the October 2022 issue of Produce Business.
Jonna Parker
Is Data-Driven Worth It?
While data-driven marketing typically implies a high-cost-of-entry, efficiencies and alternatives make it worth it for any size produce company or retailer to explore.
7 Precepts for Data-Driven Marketing Success
Using shopper data for marketing decisions has become essential. Experts share key principals for companies of all sizes to make the most of this new… Read More