Miles Murphy

July 11, 2018

Miles Murphy

Menu Marketing: Powerful Possibilities for Produce
Originally printed in the May 2018 issue of Produce Business. At the recent Produce for Better Health Foundation’s 2018 Consumer Connection conference in Scottsdale, AZ,... Read More

Should the Produce Industry Care About Protein?
I recently engaged in a heated argument with a well-known campus dining leader‭. ‬We were talking about plant-forward trends on college campuses and his Gen-Z... Read More

Best Practices for Super Bowl Retailing
Retailers can win big with an effective Super Bowl merchandising strategy. At this point, we still don’t know for certain which two teams will make... Read More

Companies Redesign Packaging For Shoppers’ Attention, Reducing Waste
Produce growers and marketers use a variety of packaging to communicate their messages to shoppers. Packaging remains vital to attracting consumer attention. Storytelling is a... Read More

Zuppardo’s Family Supermarket
Produce critical to this traditional New Orleans retailer. Produce is an important drawing card at Zuppardo’s Family Supermarket, a single-store operation in Metairie, LA, in... Read More