Eye Appeal Is Buy Appeal
Originally printed in the March 2020 issue of Produce Business. You eat with your eyes first. Remember that expression? It may be an oldie, but… Read More
merchandising
Dressing Up Produce
Merchandising is key for increasing sales of dips and salad dressings. As more and more consumers opt for the convenience of ready-made offerings, packaged salads… Read More
Seven Ways To Make Apples Shine
Originally printed in the October 2019 issue of Produce Business. Keeping up with this ever-changing fruit category is paramount to your department’s success. For such… Read More
Fall Produce Merchandising: Colorful Ways To Display
The right mix of traditional, seasonal and unique produce can lift sales. From pumpkins all dressed up to bales of hay serving as a stage… Read More
Seize On Power Of Onions
Promoting this pungent, healthy sales leader should be a year-round endeavor for retailers. Onions are a great story to tell — one that includes globe-spanning… Read More
Steady, Reliable Sales Keep Mushrooms At Forefront
Shrink is challenging, but nutrients and versatility drive category momentum. It’s not hard to successfully merchandise mushrooms in the produce department, since most people love… Read More
Use ‘Four P’s’ To Sell More Pears
Originally printed in the September 2019 issue of Produce Business. Smart pricing, promotions, the right products and placement can lift category. Americans love pears in… Read More
Get Premium Results From Grapes
Though hugely popular with consumers, innovative strategies are still required. Excitement around grapes used to be seasonal in the years before the global marketplace made… Read More
Help Consumers Find Dates Via Merchandising, Recipes
Promoting health benefits, expanding availability beyond holidays can be lift for produce. The challenges of marketing and merchandising dates effectively in supermarket produce departments are… Read More
Getting More Out Of Mangos
Educating consumers on different varieties and uses can lead to repeat business. Americans love mangos for lots of reasons — their freshness, taste, consistency, variety,… Read More