Susan Rodriguez

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August 26, 2020

‘Out-of-this-World’ Marketing Excellence

Originally printed in the August 2020 issue of Produce Business. 16 sky-rocketing campaigns that take produce messaging into new orbits. This Produce Business 32nd Annual… Read More

May 1, 2002

Wal-Mart Pricing Report: Round I

October 1, 2002

Wal-Mart Pricing Report: Round II

February 1, 2003

Wal-Mart Pricing Report: Round III

April 9, 2021

Marketing Organic Tomatoes For Maximum Sales

Pricing, promotion and packaging are key drivers. A veritable cornucopia of tomato varieties has emerged on store shelves in the past decade as consumers and… Read More